Scent & Violet is no longer partnering With Floom

Posted by: Author scentandviolet November 14th, 2020

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Some relationships did not make it with all this social distancing and, as much as it pains us to say it – one of those casualties was our partnership with Floom. While we were excited to be one of the handful of florists selected to partner with Floom in the Houston marketplace, we have become aware that our paths increasingly differ.

At Scent & Violet, quality of product and service has always been our top priority. Since pandemic started, the only way to keep that high level of quality of both product and service meant we have had to make daily changes and adjustments in our floral and plant selections. The ongoing difficulties in supply chains have brought us to the point where we would: open a box of flowers; create flower or plant arrangement; take a photo of said arrangement with cellphone; and, have it up on our website before store opens.

Such speed of decision execution is only possible in a small business, on our own website, and with full support of our own customer base.

Saas platforms, such as Floom did not allow for pivoting, improvising and/or simply winging it, as we have been forced to do for most of the year 2020. We felt that the best, and most honest decisions was to leave the partnership.

We wish Floom all the best in their future endeavors. They’re doing wonderful job in promoting boutique and artisan florists, not just in Britain but now in the USA, too. We certainly enjoyed the opportunity to go back to our design roots (British School of Floral Design).

At Scent & Violet, we will continue to serve Greater Houston Area with flower and gift deliveries as we have been doing for the past 6 years.



Scent & Violet, flowers and gifts is a full service florist in Houston, TX located at 12811 Westheimer Rd. We aim to create fuss-free, everyday shopping source for flowers, plants, and gifts. It is our belief that we can create better relationships through gifting, better environments through plants, and better state of mind through flowers.